Are you interested in the world of online marketing? But feeling lost on how to and where to start? If so, our digital marketing and advertising course can help you reach more customers and grow your business!
About The Digital Marketing and Advertising Course
In today’s world, people research online first before making any purchases. Thus, businesses with a strong online presence attract more customers.
From our course, you will learn essential skills and techniques relating to digital marketing. Such as using online advertising and creating engaging content. So, you can promote products, services, and brands effectively.
Furthermore, our digital marketing and advertising course also teaches you various digital marketing strategies. Including social media marketing, search engine optimisation (SEO), email marketing, and more. As a result, you can attract many more customers and achieve your business goals.
So, why wait? Enrol in our digital marketing and advertising course today and become a digital marketing expert!
Benefits of the Digital Marketing and Advertising Course:
- Increased Reach: Our digital marketing and advertising course will teach you how to use digital platforms such as social media, search engines, etc. As a result, you can reach a wider range of customers.
- Improved Marketing Skills: You will gain a diverse range of digital marketing skills from our digital advertisement courses. Thus, improving your capability to design thorough and successful marketing campaigns.
- Advertising Expert: From our digital marketing course, you will learn how to make targeted online advertisements so they reach the right audience at the right time. Therefore, you will be able to make the most of your budget.
- Career Opportunities: Our digital marketing and advertising course provides you with a CPD certificate. Hence, you can boost your resume and apply for high-paying jobs.
Learning Outcomes
After completing this course, you will be able to:
- Describe the fundamentals of Digital Marketing.
- Explain digital marketing strategy.
- Analyse the online marketplace.
- Describe online consumer behaviour and implications for marketing.
- Advertise your products and services online effectively.
- Describe social media marketing.
- Boost traffic and increase sales to your website.
Who is this Digital Marketing and Advertising Course for?
This course is perfect for anyone interested in the online marketing world. However, the following may find it more relevant:
- Social Media Enthusiasts
- Marketing Professionals
- Entrepreneurs
- Business Owners
- Social Media Enthusiasts
Why choose the Digital Marketing and Advertising Course from the School Of Health Care?
- Self-paced flexibility: Learn at your own pace, from anywhere you prefer.
- Quality assurance: One of the best digital marketing and advertising courses in the UK.
- Comprehensive study materials: Easily grasp the content with high-quality resources.
- Expert-developed curriculum: Gain insights from industry professionals who crafted the course.
- Assess your knowledge: Evaluate your progress through module-based multiple-choice quizzes.
- Immediate assessment results: Receive automated feedback and results instantly.
- 24/7 support: Get assistance via live chat, phone, or email whenever needed.
- Recognise your achievement: Obtain a free PDF certificate upon course completion.
Digital Marketing and Advertising Course Requirements
No specific credentials or background are required to join our Course. However, to ensure a successful and engaging experience, we do have a few requirements that we ask students to meet:
- English language proficiency: You will need to interact with the course content and instructions. Thus, you can actively participate in discussions when you have a solid command of the English language.
- Enthusiasm and self-motivation: Passion and desire are required for effective learning. Bring your excitement and a determined mentality to delve into the course content. Discover new concepts and apply what you have learned in real-world circumstances.
- Basic computer knowledge: In today’s digital age, having basic computer skills is essential. Thus, a fundamental understanding of computers and internet usage will benefit your learning journey.
- Age requirement: Students of all ages are welcome to apply for this program. However, a minimum age of 16 is required to establish an adequate learning environment for everyone.
Assessment Method
After completing each module, you will get MCQ quizzes to assess your learning. You will move through the later modules upon completing the quiz test (60% correct answer at least). This process continues till the end of the course. Apart from this, you do not need to sit for other assessments.
Certification
After completing the course, you can download your certificate for FREE without any delay. The hard copy of the certification will be on your doorstep via post, which will cost £13.99 (if claimed by the learner). We usually review courses to ensure their quality and to deliver up-to-date training content for your chosen subject. It is worth noting that while certificates do not expire. But, we recommend reviewing or renewing them on an annual basis.
Career Path
- Digital Marketing Specialist: $48,000 – $90,100 per year
- Social Media Manager: $42,700 – $79,400 per year
- Search Engine Optimisation (SEO) Specialist: $49,300 – $91,800 per year
- Content Marketing Specialist: $45,900 – $85,400 per year
- Pay-Per-Click (PPC) Advertising Specialist: $51,500 – $96,200 per year
Course Curriculum
Module 01: A Quick Overview of Digital Marketing | |||
A Quick Overview of Digital Marketing | 00:25:00 | ||
Module 01 Final Quiz Exam – A Quick Overview of Digital Marketing | 00:10:00 | ||
Module 02: Exploring Digital Marketing Strategy | |||
Exploring Digital Marketing Strategy | 00:15:00 | ||
Module 02 Final Quiz Exam – Exploring Digital Marketing Strategy | 00:10:00 | ||
Module 03: Online Marketplace Analysis | |||
Online Marketplace Analysis | 00:25:00 | ||
Module 03 Final Quiz Exam – Online Marketplace Analysis | 00:10:00 | ||
Module 04: Online Consumer Behaviour and Implications for Marketing | |||
Online Consumer Behaviour and Implications for Marketing | 00:25:00 | ||
Module 04 Final Quiz Exam – Online Consumer Behaviour and Implications for Marketing | 00:10:00 | ||
Module 05: Starting with the Website | |||
Starting with the Website | 01:00:00 | ||
Module 05 Final Quiz Exam – Starting with the Website | 00:10:00 | ||
Module 06: Search Engine Optimisation | |||
Search Engine Optimisation | 01:00:00 | ||
Module 06 Final Quiz Exam – Search Engine Optimisation | 00:10:00 | ||
Module 07: Different Platforms for Digital Advertising | |||
Different Platforms for Digital Advertising | 00:10:00 | ||
Module 07 Final Quiz Exam – Different Platforms for Digital Advertising | 00:10:00 | ||
Module 08: Understanding Social Media Marketing | |||
Understanding Social Media Marketing | 00:15:00 | ||
Module 08 Final Quiz Exam – Understanding Social Media Marketing | 00:10:00 | ||
Module 09: Developing a Social Media Plan | |||
Developing a Social Media Plan | 00:15:00 | ||
Module 09 Final Quiz Exam – Developing a Social Media Plan | 00:10:00 | ||
Module 10: Building Your Social Media Team | |||
Building Your Social Media Team | 00:10:00 | ||
Module 10 Final Quiz Exam – Building Your Social Media Team | 00:10:00 | ||
Module 11: Using Social Media to Build Internal Communities | |||
Using Social Media to Build Internal Communities | 00:10:00 | ||
Module 11 Final Quiz Exam – Using Social Media to Build Internal Communities | 00:10:00 | ||
Module 12: Keeping on Top of the Trends | |||
Keeping on Top of the Trends | 00:10:00 | ||
Module 12 Final Quiz Exam – Keeping on Top of the Trends | 00:10:00 | ||
Module 13: Facebook | |||
00:15:00 | |||
Module 13 Final Quiz Exam – Facebook | 00:10:00 | ||
Module 14: LinkedIn | |||
00:15:00 | |||
Module 14 Final Quiz Exam – LinkedIn | 00:10:00 | ||
Module 15: Twitter | |||
00:15:00 | |||
Module 15 Final Quiz Exam – Twitter | 00:10:00 | ||
Module 16: Building a Blog | |||
Building a Blog | 00:20:00 | ||
Module 16 Final Quiz Exam – Building a Blog | 00:10:00 | ||
Module 17: Using Social Media Management Tools | |||
Using Social Media Management Tools | 00:10:00 | ||
Module 17 Final Quiz Exam – Using Social Media Management Tools | 00:10:00 | ||
Module 18: Email Marketing | |||
Email Marketing | 00:35:00 | ||
Module 18 Final Quiz Exam – Email Marketing | 00:10:00 | ||
Module 19: Mobile Marketing | |||
Mobile Marketing | 00:25:00 | ||
Module 19 Final Quiz Exam – Mobile Marketing | 00:10:00 | ||
Module 20: Content Marketing | |||
Content Marketing | 00:20:00 | ||
Module 20 Final Quiz Exam – Content Marketing | 00:10:00 | ||
Module 21: VIDEO Marketing | |||
VIDEO Marketing | 00:20:00 | ||
Module 21 Final Quiz Exam – VIDEO Marketing | 00:10:00 |
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